Equaline

Featuring a new bottle design for the Jewel store brand. Starting with an opaque bottom, it gradually becomes transparent to show the contents inside. The inside content would have bold, bright colors to catch attention by contrasting with the black bottom of the bottle. The bottle is curved with a larger bottom and a lip at the top so that it won't slip out of the hands when in the shower. A simple, new look to compete with some of the higher brand products, but keeping with its low cost prices.

This is featured in my portfolio.